Dark ridgelines with gold rim light over a quiet valley

Content Creation for Contractors

Real Jobs, Edited to Sell Slate Marketing

Content creation for contractors from Slate Marketing LLC turns job photos and reviews from Louisville, Kentucky and Southern Indiana into posts, pages and videos.

Contractors already produce the best marketing content in any industry and almost never use it: the finished roof, the poured patio, the water heater carried out and the new one carried in. Content creation is the work of turning those phone photos and thirty-second clips into something that sells, cropped, captioned, tagged with the town and the service, and cut to fit the feed, the ad, the website gallery and the Google profile. We build a simple routine for the crew to capture it, edit everything that comes in, and keep a library so every channel always has fresh, real work to show. Nothing is staged, stock or generated.

An AI picture of some guy in a different company's shirt fixing a water heater is the worst thing you can post. We never use them, on our clients' pages or on this site.
Jack Moutardier, co-founder

Content Creation for Contractors: what is included.

Best for: Contractors with great work and a camera roll full of it that never goes anywhere.

A capture routine the crew keeps

Three shots per job, sent from the truck. That is the whole ask.

Edited for every channel

Each job cut into a feed post, a story, an ad frame and a website gallery image, captioned with the town and the work.

A library that grows

Everything filed by service and town, so a landscaping ad in Sellersburg can pull from Sellersburg patios.

One part of social authority and content, which explains how the pieces fit together.

Content creation questions.

Do you come to the job site?

For most clients the crew's phone is enough, and it is what customers trust. For a flagship project we can arrange a shoot.

Can you use AI images of our work?

No. We do not generate people or fake jobs. Real work in real neighborhoods is the point, and it is what homeowners and Google reward.

Why owners pick Slate over bigger agencies

  1. Seventeen five-star reviews in six months

    Slate Marketing signed its first client six months ago and already has 17 five-star Google reviews from the owners we work for. There are agencies twenty years old with fewer. Read every one on our reviews page.

  2. No contract that locks you in

    Many agencies want six or twelve months in writing. We work month to month and keep your business by earning it, not by holding you to a signature.

  3. Open pricing, open process

    Every starting price is on our pricing page. Before you commit, you see the number, what it covers and exactly how we will do the work. No fine print and no surprise charges.

  4. If you're unhappy, we're unhappy

    Our clients come first. Both founders, Jack Moutardier and Daxton Noe, work on every account and answer the phone, so a problem goes straight to the people who can fix it.

  5. A real guarantee, not a ranking promise

    Nobody honest can guarantee rankings, and the Map Pack rotates. We guarantee you will be satisfied with the work, or we keep working until you are, and where your review history supports it we put a Map Pack guarantee in writing.

Claim your free visibility audit.

Fifteen minutes with a founder, and you leave knowing exactly what is costing you calls, whether or not you hire us.

Loading the booking calendar. You can also call (502) 305-9815.